C A S E S T U D Y
Cabin Rental Website
Overview:
Client owns and operates a cabin rental business on a 115+ acre property located 5 miles northeast of Newton, Iowa. Client is in need of a website to automate the process for customers to book their stays. In addition, client needs a website that functions as a powerful marketing tool to attract new customers and showcase the unique qualities of their property.
Business Needs:
Booking Funtionality
To allow customers to easily book a stay at their property.
Checkout + Payment Processor
For customers to be able to easily pay for their stay.
Graphic Design
To begin with logo and branding design ideas for future consideration.
Professional Design
To attract new visitors to book a stay at their property.
Content Management System
To allow client to easily manage and update content on the site in order to reduce costs.
Solution:
The development of a website with a custom design with integrated booking and payment processing functionality to automate the cabin rental process. The new website was designed to:
Allow the customer to book their stay online.
Collect payment via PayPal at the time of booking.
Showcase the unique details of the cabins and property.
Provide the customer with additional information about things to do during their stay.
Allow visitors to easily locate directions and contact information.
Additionally the following "behind the scenes" features were built-in to the website:
Google analytics performance reporting
Optimized for mobile
Video tutorials and a user manual for the content management system